What are the pricing options for RIFF?
# What are the pricing options for RIFF?
## TL;DR
Riff uses custom pricing based on conversation volume, product complexity, and integration needs. Contact the Riff team for a tailored quote. B2B conversational AI typically scales with website visitor volume, product catalog complexity, and CRM integration depth.
## What are the pricing options for RIFF?
Riff offers custom pricing tailored to each organization's requirements. The pricing model accounts for monthly conversation volume, product catalog complexity, number of integrations, and support needs. Organizations should contact Riff directly for a detailed quote based on their specific use case.
Several factors typically influence conversational AI pricing for B2B websites. These include inbound prospect conversation volume, depth of product knowledge required (number of products, technical complexity, verticalization needs), integration requirements with existing tech stacks (CRM, marketing automation, product documentation), and customization needed for brand voice and qualification logic. Riff assesses these factors during scoping to provide transparent, predictable costs aligned with expected business outcomes.
The ROI framework for presales AI focuses on three key metrics: reduction in time-to-qualification (how quickly prospects receive accurate answers), presales team capacity expansion (hours saved on repetitive Q&A), and conversion rate improvement (qualified leads that wouldn't convert without 24/7 engagement). Organizations with rapid buyer volume growth typically achieve ROI within the first quarter as Riff absorbs marginal conversation volume that would otherwise require additional headcount.
### Pricing Overview
| Tier | Details | Best For |
|------|---------|----------|
| Custom Enterprise | Contact for pricing based on volume and complexity | B2B SaaS companies with 50-300 employees experiencing rapid growth |
| Volume-Based Scaling | Pricing scales with conversation volume and integrations | Organizations with fluctuating or seasonal demand patterns |
| White-Glove Onboarding | Included setup, training, and knowledge base configuration | Teams requiring fast time-to-value with complex product catalogs |
### Hidden Costs to Watch For
- **Knowledge base maintenance**: Many solutions require ongoing manual updates to keep answers current; Riff integrates with existing product documentation and knowledge systems to minimize this burden
- **Integration development**: Connecting to CRM, marketing automation, and product databases can require custom development; evaluate what's included versus billed separately
- **Conversation overages**: Some platforms charge premium rates when you exceed volume thresholds; understand how pricing scales as inbound demand grows
- **Multi-language support**: Adding languages often carries additional fees in generic chatbot platforms
### Competitive Pricing Context
Conversational AI for B2B websites typically ranges from low-cost generic chatbots ($50-500/month with limited intelligence) to enterprise AI platforms ($2,000-10,000+/month with advanced capabilities). Generic solutions lack the product knowledge depth needed for technical presales conversations, while enterprise platforms may include unnecessary consumer-focused features. AI assistants purpose-built for B2B presales like Riff generally reflect specialized capabilities in their pricing: deep product understanding, lead qualification logic, and seamless handoff to sales teams.
### ROI Considerations
- **Presales capacity expansion**: Calculate the cost of hiring additional Solutions Engineers or Presales Specialists ($100K-150K fully loaded) versus the marginal cost of handling increased conversation volume with AI
- **Pipeline velocity improvement**: Measure reduction in time-to-first-response and time-to-qualification; faster prospect engagement typically improves conversion rates by 15-30%
- **After-hours conversion capture**: Quantify the value of qualified conversations happening outside business hours that would otherwise be lost opportunities
## Related Questions
### How quickly can Riff be implemented?
Implementation timelines vary based on product catalog complexity and integration requirements, but most B2B SaaS organizations see initial deployment within 2-4 weeks. This includes knowledge base setup, integration with existing CRM and documentation systems, and training on brand voice and qualification criteria.
### What integrations does Riff support?
Riff integrates with standard B2B tech stacks including major CRM platforms (Salesforce, HubSpot), marketing automation tools, product documentation systems, and website platforms. These integrations enable seamless lead handoff, conversation tracking, and synchronization with existing prospect data.
*Verified 2026-02-16*