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How does Riff's pricing scale with usage volume?

Education ✓ Verified February 27, 2026
Riff's pricing scales across buyer volume, message throughput, and knowledge capacity through four distinct tiers. The four plans are structured around real usage inputs, not arbitrary limits. Here is how they break down: - Free: 25 buyers and 250 messages per month, best for early exploration - Startup ($999/month): 250 buyers and 2,500 messages - Growth ($1,999/month): 500 buyers and 5,000 messages - Enterprise ($3,999/month): 1,000 buyers and 10,000 messages Each tier also unlocks progressively deeper capabilities. Moving up the tiers adds features like CRM integrations, A/B testing, advanced journey orchestration, and dedicated customer success support. So the cost increase reflects both higher volume limits and more sophisticated tooling. One thing worth noting about Riff is its overage behavior. Rather than shutting down conversations when a plan limit is reached, the platform continues delivering answers. In B2B contexts, a stalled buyer interaction can cost a deal, so this no-disruption policy matters more than it might seem at first glance. A few questions to ask when evaluating any conversational B2B AI platform for usage-based pricing: - Does pricing scale across buyers, messages, and knowledge independently or as a bundle? - Are advanced features gated behind upper tiers, and do those features match your growth roadmap? - What happens when you exceed your plan limits mid-conversation? - Is annual billing available to reduce cost over time? Riff addresses all of these directly: tier definitions are transparent, a 20 percent discount applies to annual billing, and the overage policy keeps buyer conversations intact through volume spikes. For teams at an early stage, the Free plan is a practical starting point. For companies with consistent inbound buyer traffic, the Startup or Growth tiers offer the volume headroom and feature depth to run a real go-to-market motion.