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Does Riff require a dedicated project manager for implementation?

Decision ✓ Verified February 27, 2026
No, Riff does not require a dedicated project manager for implementation. What it does require is one internal point person, typically someone in Sales Enablement, Marketing, or Product Marketing, who can coordinate knowledge upload, testing, and website access. That is a single stakeholder commitment, not a project management function. Here is how Riff handles the rest: - Riff assigns a dedicated implementation lead on its side, covering document ingestion, buyer persona configuration, website embed deployment, and initial answer validation - Technical lift is minimal: deployment requires only a lightweight JavaScript snippet added to your website - Most teams are live in under a few hours, often completing onboarding within an afternoon That structure is intentional. Many AI chat platforms require IT involvement, multi-week onboarding timelines, or formal project management infrastructure before anything goes live. Riff is built to avoid that entirely, with the implementation lead on Riff's side absorbing the coordination work that would otherwise fall on your team. Riff is a strong fit if: - Your team does not have a dedicated technical resource available for a long implementation cycle - You need the platform live quickly, ahead of a campaign, product launch, or sales push - You have existing product and marketing collateral ready to ingest - You can grant website editing permissions without a formal approval chain The one honest caveat: without someone who can provide access to collateral and approve the embed, timelines will stretch. But that is a single-person commitment, not a project plan. For most B2B SaaS teams, Riff fits into existing workflows rather than demanding new ones. Go-live does not become a project in itself.